This Sold House: Staging Your Client’s Home to Sell Faster

April 9, 2010 · 11 comments

in Uncategorized

In this information-packed hour-long teleseminar recording, you’ll learn the secrets that home stagers use to create a space where potential buyers feel ready to make an offer.

Among the things you’ll learn:

  • The three most critical elements to staging a home that will help close the sale faster
  • What common scent should you make certain is in the air that will trigger the brain chemicals related to purchasing
  • The psychology behind home-buying: Why you should ignore the advice to decorate the home
  • Why you should ignore the common advice to make a home stand out, and rather should turn your client’s home into a de-personalized commodity
  • Why placing a bright red accessory beside certain parts of a room is critical
  • Which wall colours resonate best with potential home buyers
  • Which are the most important areas of a home to stage
  • Should you put furniture in front of the windows or away from the windows? The answer can make a room really stand out
  • Why you should avoid using natural light during the winter months
  • Why lighting sources should be at eye-level and below, not from above (as most people believe)
  • What kinds of wall-hanging artwork to avoid
  • How to stage vacant homes and why you should not make the common mistake of bringing show furnishings into the home
  • How to boost the sale price of your clients’ home by making just a few critical staging changes.
  • What genre of music you should have playing to increase seratonin in the human brain (which puts people more in a buying mood)
  • The biggest mistake realtors let their sellers make when staging and presenting their home (it’s something you can fix instantly)
  • Oil or watercolour paintings? One type suck the light out of a room. Find out which one.
  • …and much, much more.

Buy Now
$20 Instant Download! You’ll receive an MP3 file which you can listen to on
your computer or MP3 player. It contains no digital rights management.

Diane Keyes has 24 years’ experience as a home-stager and consultant to realtors who want to prepare their listings for sale. Her book, This Sold House: Staging Your Home to Sell in Today’s Market, won two top MIPA awards in ’09 for best business and best how-to book.

Diane frequently speaks to realtor groups and her staging classes are accredited to fulfill realtors’ continuing education credits.

 Diane believes staging a home isn’t about decorating homes at all — it’s about create an environment where buyers feel comfortable, because when buyers feel comfortable they are more likely to buy.

Buy Now
$20 Instant Download! You’ll receive an MP3 file which you can listen to on
your computer or MP3 player. It contains no digital rights management.



{ 11 trackbacks }

Tod Maffin
April 11, 2010 at 10:33 pm
Gabriel Santos
April 11, 2010 at 10:35 pm
Teri Conrad
April 11, 2010 at 10:41 pm
Realtor Ray Ferris
April 11, 2010 at 10:51 pm
MJ Ankenman
April 11, 2010 at 10:59 pm
Lorella
April 11, 2010 at 11:48 pm
Tod Maffin
April 12, 2010 at 5:30 pm
Cindy Freiman
April 12, 2010 at 5:59 pm
Conrad De Jong
April 12, 2010 at 6:06 pm
Melissa hanks
July 26, 2010 at 3:29 pm
Kathy Allen
August 4, 2010 at 8:22 pm

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